Alex Koss, Digital Content
Managing content operations across 18 YouTube channels, including strategy, thumbnails, copy and analytics.
Show Content
Where daily sports conversation comes to life. I curate and produce high-impact video content from ESPN studio shows—highlighting buzzy moments, expert analysis and can’t-miss debates. Whether it's breaking news reactions, top plays or viral soundbites, I craft platform-native edits that spark conversation and drive engagement across social media, YouTube and beyond.
Highlights
Where the biggest moments in sports meet real-time storytelling. I produce dynamic video content across MLB, NBA, NFL, Premier League, F1, WNBA and more -- capturing everything from walk-off home runs to game-winning drives, pole position drama to buzzer-beaters. By tailoring each clip to the pulse of fans and platforms, I turn live action into social-ready edits that fuel fan engagement and keep the conversation going.
Shorts
Where highlights meet longevity. YouTube Shorts spotlights standout moments in a vertical, fast-paced format built to be evergreen. It keeps key plays and cultural moments in circulation while reimagining content and amplifying impact long after the moment has passed. Great for user-generated content, Shorts go super viral and continue to grow rapidly across platforms.
Community Posts
Where content meets conversation. I use YouTube Community Posts to spark reactions, ask the right questions and fuel ongoing dialogue with fans. From timely polls to bold takes and headline-worthy moments, community posts spark reactions and invite fans to join the conversation.